HISBE stands for How It Should Be. They’re not a health food shop. They’re not an exclusively vegan or vegetarian food shop. They’re a regular supermarket – operating how it should be. They want to transform the food industry by challenging the way big supermarkets do business.
They won’t bombard you with hundreds of products all owned by a handful of giant corporations.
Instead, they offer a range of everyday groceries thoughtfully sourced from small, local producers and brands that trade responsibly, fairly and sustainably.
For you, this means healthier and more ethical options. They’re suppliers get a fair price for quality products.
Their aim is to become a force for good in food and farming.
More here: HISBE Brighton